16 December 2019

Nearshore as a new work paradigm for internationalization

Portugal is on the spotlight! This is no longer new to anyone, particularly to the Portuguese people who have witnessed a significant transformation in the country over the last years. Some, are very pleased with these changes, others not so much, but the important thing is that Portugal, is presently one of the most central points from Europe and the entire world, in several areas and the technology area is undoubtedly one of them.

The different distinctions in the Tourism Industry, the Web Summit, The European Football, the Eurovision Song Contest were some of the milestones that have placed Portugal at the forefront of global media coverage and contributed to making our country, one of the places of excellence to work and to invest, with several organizations moving their operations to the most desired corner of Europe.

But all we know that it is not feasible to be on the crest of the wave forever just by global media coverage, we need to combine a series of characteristics that distance us from other countries because they are unique: high technical skills, language skills, flexibility, adaptability, excellent response time, as well as competitive value vis-à-vis to other countries such as geographical location, safety, favourable climate and office, hotel and restaurant costs.

The fact of Portugal is increasingly focusing on encouraging innovation and research & development, is another major advantage that contributes to executives growing desire to establish their entrepreneurial base here.

It is for all these reasons that Portugal is today one of the first choices for setting up information technology competence centres and services, being catalogued as the ideal place for organizations to install its offices. Nearshore has been following this trend with a growing number of worldwide organizations considering the expansion of its teams from Portugal, which consolidates the stamp of the country with “technological culture”.

Nearshore is, therefore, becoming more widely. The structures are assembled in Portugal as if they were dependencies of multinational organizations and the projects management, and business processes are done remotely. This model brings higher value to all players of the triad: organization, employees and customers.

From the customers’ point of view, this model allows for cost-saving, improved time-to-market reaction time, working with experienced teams with skills of excellence, flexible and language capabilities, and consequently operate more efficiently.

The part that refers to the organization goes hand in hand with the collaborators, from a strategic perspective, Portuguese organizations that bet on this type of service can absorb knowledge and new work methodologies. Collaborators working in a company that provides nearshore IT services are constantly learning, so it is exciting for the organization’ collaborator himself to promote a global, motivated and ever-chancing culture. Simultaneously, the qualifications of Portuguese talent, are promoted and attractive, creating opportunities and challenges not only for young graduates but also for more senior positions.

An organization that maintains a daily connection with foreign markets can be more innovative and disruptive, as well as generate new business opportunities, increase its margins and offer better conditions to its collaborators.

The nearshore centres are undoubtedly an asset because they allow knowledge sharing, and the creation of dynamics that were otherwise not possible, this brings benefits to both the organization and its customers.


 José Oliveira BI4ALL
  José Oliveira         


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